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Showing posts from September, 2023

Advanced Typography / Task 2: Key Artwork and Collateral

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18.9.2023 - 20.10.2023 (Week 4 - Week 8) Johnny Lam Wee Zhe / 0363436 / Bachelor of Design (Hons) in Creative Media Advanced Typography Task 2 Key Artwork and Collateral LECTURE Lecture 3 - Context and Creativity Why are hand writing important to study of type/typography? The reason why hand writings are studies is because the first form of  the mechanical type is created based on and imitated from hand writing. Here is the evolution of the Latin letters: Fig 1.1 Evolution of Latin Alphabet The earliest writing system known is a cuneiform used between 34 Century B.C.E to the 1st Century C.E. where a distinctive wedge for was the result of pressing the blunt end of the reed onto wet clay. Cuneiform are then evolved from pictogram and is written from left to the right. Fig 1.2 Cuneiform Tablet Then ancient Egyptians create their own writing system which is fused with relief of carving. The system is a mix of a rebus and phonetic...

Video and Sound Production - Exercises

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Video and Sound Production 28.8.2023 - 1.12.2023 Johnny Lam Wee Zhe (0363436) Bachelor of Design in Creative Media INSTRUCTIONS   LECTURES & EXERCISES Week 1   As the first week of Video and Sound production class, Mr Martin give briefing on what is to be expected in this class and is given. He has recommended for us buy professional headphone listed in the brief slide above. He also shows the assignment briefing for this module and reveal the theme for our final project. Week 1 Exercise For our first task, we are asked to download clips of the Mint commercial and place them in the correct order. We start off with the very basic knowledge of importing clips into Adobe Premiere Pro. We have to put the clips into order. Fig 1.1 Mint Ad at Adobe Premiere Pro Then, we move on to the second exercise. We have to do the same thing except the clip is randomly numbered and we have to figure out the corre...